The History of Pixelboxx is the History of Media Asset Management
At the ende of the 90s the most publishers and companies printed, labeled and stored the new emerging digital pictures as hitherto. Even the well known news magazine DER SPIEGEL did not change anything. Kai Strieder developed an automated image data management, specially designed for the editorial department of 1996.
From these inceptions, today's Pixelboxx emerged
A special advantages was then as , the format independent storing, functional indexing and search options, color management, as well as a high efficient access rights management system.
The first Client: Henkel
In 1999 the first major customer was convinced by the Pixelboxx: The international branded company Henkel recognized the value of the Pixelboxx features for his marketing. With color management for example, it was possible to guarantee a persistent color code of a brand like Persil, worldwide and on every advertising media and packaging. By then – unimaginable.
Founded in 2000 in Dortmund
A year later, on 22. August 2000 the Pixelboxx GmbH was founded in Dortmund where it still has its head office.